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Mascara is an eye makeup product that helps highlight and define your eyelashes. It comes in a small container with a spoolie brush that helps in easy application. Mascara is an indispensable product if you want a popping eye makeup look. Mascaras highlight and lengthen your lashes to give them a feminine and chic look. Simply using mascara on your face can show a massive difference in your appearance. They are effortless to use and are available in various colours and formulas. Waterproof mascaras are popular because of their ability to stay intact even after it comes in contact with any liquid. You can also find clear or transparent mascara, which helps define your lashes. You can find the best mascaras in India from Woovly. Our bestselling products include Auric Everyday Mascara, Colouressence Gold Intense Volume mascara, Paul Penders Natural Black mascara, Note Cosmetique Sculpt Master Mascara, Routes Defining Vegan Mascara, Routines Defining Vegan Mascara etc.

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Eye mascaras are a must-have makeup because they can instantly spruce up your face. They are one of the essential stages for getting  attractive eye makeup done. They are compact, so you can easily carry them around for touch-ups. Mascara prices are very reasonable, and you can find some fantastic offers at Woovly. Some of the best mascara brands that offer excellent products at Woovly are Auric, Coloressence, Note Cosmetique, Routines etc. 

Types Of Mascara

  • Volumizing mascara: A volumising mascara is ideal for people with very thin or little lashes. You can see an instant change in the appearance of your lashes after applying one to two coats. This mascara gives a truly dramatic look to your eyes by thickening your lashes. It almost gives the same effect as fake lashes, but it is much more comfortable than glueing fake lashes on your eyelids. The Colouressence Gold Intense Volume Black Mascara is one of the bestselling volumising mascaras at Woovly. It makes your lashes look fuller and voluminous, and it is waterproof and smudge-proof.  
  • Curling mascara: A curling mascara comes with a unique spoolie applicator that curls out your lashes. The wand of these mascaras tend to be a little curved to achieve a curly shape for your lashes. The formula of these mascaras is also unique to give the lashes a specific shape. These mascaras are usually waterproof and lightweight, so the formula can hold the shade without mixing with the moisture or holding it down. The Note Cosmetique Sculpt Master Mascara is a great curling mascara with a two-sided silicone brush. The formula is infused with Vitamin E and Panthenol to nourish your lashes.
  • Waterproof mascara: This is one of the most popular types of mascara.  Waterproof formula for mascara is essential if you don't want the tint to spread around your eyes and make a mess. These mascaras will stay intact even after contact with moisture. It is the perfect option for people with oily skin or living in humid areas since make-up melts faster in such circumstances. The Colouressence Ultra lash mascara is a great waterproof mascara for daily use. The pigment is deep black, and it lifts your lashes to the maximum to give you a stunning eye look. 
  • Clear mascara: Clear mascaras are a must-have product in everybody's makeup kit. They help in lifting your eyelashes and give them a definite shape. Clear mascaras are also used to layer with a regular mascara on your lashes for added volume and definition. 
  • Bottom last mascara: The mascara wand is designed for your upper lashes, which are longer and more voluminous. This wand might not be able to cover your lower lashes adequately, which are shorter than your upper lashes. A bottom lash mascara is specifically packed for your lower lashes with a smaller applicator which can accommodate your lower lashes and cover each nook and cranny. 
  • Fiber mascara: If your regular mascara is not helping to get that definition and lift, it is time to use a fiber mascara. A fiber mascara contains microfibers made up of materials like nylon, rayon, silk, etc., that coat around your lashes to make them look denser and more voluminous. These mascaras do not smudge as much as your regular mascara and can even provide hydration to your lashes.
  • Tubing mascara: If you have extremely thin eyelashes, a tubing mascara is your best bet. These products are composed of polymers that wrap themselves around your lashes to give maximum volume and thickness. This is a smudge-proof mascara that can easily be removed with warm water. It is perfect for those living in humid areas and lasts for a long time. 

  • How to Apply Mascara?

    When you apply mascara incorrectly, you will be left with clumps of the product on your lashes, and the lashes might even stick to each other. It is essential to apply the product correctly to make the most of this makeup product. Follow the steps below to know the step by step guide to applying mascara properly.

  • Apply other eye makeup first: A mascara should be the last step of your eye makeup; otherwise, you could risk smudging the product over your eyes. So make sure that you are done applying other makeup products like eyeshadow, eyeliner, kohl etc., before finishing it off with mascara. You can put on other face makeup after using the mascara, but most people prefer doing the eye at the end. 
      • Use a lash curler: A lash curler is a tool that helps in prepping your lashes before applying the mascara. This tool helps in separating your lashes and curling them. It is very easy to use, and you can find a lot of different lash curlers in Woovly. Some of the bestselling lash curlers include Dash Pro Eyelash Curler- Premium and Dash Pro Eyelash Curler- Basic. Gently use the lash curler on your lashes without pinching the sides to avoid any damage. Press the tool for five to seven seconds by placing the clamps around your lashes to get an excellent curling effect. 
  • Use a lash primer: This is an optional step, but it can definitely help in enhancing your eye makeup. A lash primer can create a smooth surface for the mascara to glide well and separate your lashes individually. They also provide nourishment for your lashes because most of them are formulated with nourishing and hydrating ingredients. If you want thicker lashes after applying mascara, you can also put a thin layer of powder over your lashes before applying mascara to get thick and dramatic lashes. 
  • Take the mascara out of the tube: The way you take your mascara wand from the line can create a big difference in the final look. Instead of pumping up and down, twist the mascara wand back and forth to ensure that it grabs a good amount of product. This will make your mascara last longer without drying out since it doesn't force air into the tube and will also help in avoiding clumps. It is also essential to wipe off any excess product or visible clusters from the applicator. Use a tissue or rub it off on the lip of the tube before starting the application.
    • Look up before applying: It is essential to look up before applying the mascara to apply it properly on your upper lashes. This will also ensure maximum coverage of your upper lashes. If you tend to blink often when you apply the mascara, it is best to open your mouth a little before application to reduce this. 
    • Apply the product: The right way to apply mascara is by running the wand outward from the roots to the tips. Wiggle the brush back and forth and move it in zig-zag motions to give more definition and better absorb the product.  It is essential to distribute more products to the roots of your lashes to ensure that your lashes are not weighed down. 
    • Use the tip to apply to the bottom lashes: The bottom lashes tend to be smaller and harder to reach. This makes it challenging to apply and is more prone to smudging and clumps. Use the tip of the mascara wand to apply the product to your lower lashes to avoid such issues. To prevent this, you could also use bottom lash mascaras specifically formulated for lower lashes. It is essential to only focus on the roots of the lower lashes before applying mascara; otherwise, it could look too unnatural. 
    • Go over for a second coat: This is a completely optional step that you have to do only if you want more volume and definition. You can add more than one coat of mascara for your lashes, but it is best to stop at three coats tops. Otherwise, it will be challenging to take off the mascara, and it could dry up and form clumps. 

    Which is the best mascara for volume?

    The Note Cosmetique ultra Volume mascara is a fantastic product for achieving voluminous lashes instantly. It comes with a special applicator brush that improves the volume and looks of your lashes. The product's formula is enriched with the goodness of sweet almond oil and Vitamin E, which helps nourish and moisturise your lashes. You only have to swipe it once over your lashes to see a dramatic lift and volume. It dries off quickly and stays throughout the day. 

    Which is the best waterproof mascara?

    Waterproof mascaras are some of the most popular mascaras. These do not smudge and stay for long hours. It is a little challenging to remove this, and you might have to use a makeup remover to get rid of it completely. 

    One of the best waterproof mascaras for everyday use is the Coloressence Gold Intense Volume mascara. The product comes with a curled applicator wand that helps cover the hard-to-reach nooks and crannies like the corners of your lashes. It also gives your lashes a fuller and popping look. 

    The Routines Defining vegan mascara is also a great waterproof mascara that can give you a long-lasting look. The product is vegan, cruelty-free, non-corrosive, non-allergic and sustainable. 

    How long can I use mascara?

    If your mascara is unopened, you can follow the expiry dates given on the packaging. Once you have opened a new mascara tube, it is recommended that you use it for around three to six months. If you use it for longer, you might risk getting an infection around your eye area. 

    Can I use a mascara every day?

    It is not good to use mascara daily because it could damage your lashes. Most of the damage occurs during the removal of the mascara. It is essential to gently remove it using a cotton pad and a make-up remover or micellar water to prevent such damage. You should also use a nourishing eyelash serum like the Paul Penders serum for Natural Luscious Lashes to ensure that your lashes remain healthy and nourished.

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